Adrienne Mansfield
Co-Founder
Adrienne Mansfield, Co-Founder of ADage Marketing Group, is a seasoned marketing strategist with over 18 years of experience in the senior living and healthcare sectors. Recognized for her data-driven approach and expertise in brain-friendly branding and predictive analytics, Mansfield has dedicated her career to elevating marketing strategies for aging services providers through actionable insights and innovative storytelling.
Mansfield’s expertise extends to the creation of EQMatters, a pioneering program designed to enhance emotional intelligence and empathy within senior living communities. This program has been instrumental in fostering stronger connections between staff, residents, and families, contributing to measurable improvements in satisfaction scores and operational outcomes. At CALA, EQMatters™ received high accolades, with 92% of participants rating the content as intermediate or advanced, and 100% leaving with actionable insights to enhance leadership and team dynamics.
